Terms. In English.

The whole thing, before the small print.

We build a customized website preview for your concrete business and put it live for you to see. If you like it, you authorize a flat $2,997 charge and we deploy it to your domain. If you don’t, you walk. No charge. The binding payment, refund, and deployment terms live in the Customer & Service Agreement. This paragraph is orientation, not the operative promise. Everything below is the longer version of that, plus the rules for using this website and our free template.

The company on the other side of these terms.

These Terms are between you and Concrete Authority (“Concrete Authority,” “we,” “us,” or “our”).

Definitions.

Site

The Concrete Authority website.

Demo Template

The free downloadable HTML/CSS template described in What you get.

Build

A paid customized website we create for you.

Customer & Service Agreement (or “Agreement”)

Our separate contract for paid services.

Content

Anything you submit to us.

Capitalized terms used but not defined here have the meaning given in the Customer & Service Agreement.

The product, listed in full.

Concrete Authority offers the following to concrete contractors. Only the Demo Template is governed in detail here; the paid products are governed by the Customer & Service Agreement.

1. The Demo Template (free)

A zip file containing a working HTML/CSS website with generic placeholder copy. It’s a real, complete template. Self-hosting requires technical comfort: editing files, setting up a host, pointing DNS. We don’t deploy it for you. Your license to the Demo Template is set out in Ownership & license.

2. The Authority Build ($2,997 flat)

A customized version of the same template, with your business name, services, service area, photos (if supplied), and copy written for concrete work. Hosted by us on infrastructure you don’t manage and deployed to your domain after you authorize the charge. It includes a 720-hour Launch Concierge for qualifying Standard Website Updates beginning when the Website is first successfully deployed to your live domain after payment. The full deliverable, update scope, payment terms, hosting terms, and refund rules are documented in the Customer & Service Agreement. Not restated here.

3. The AI Office Manager (optional subscription)

An optional $297 monthly subscription you can add to a hosted Build after the site and required configuration are ready. It runs the front desk by email: eligible web leads that provide an email address can receive an automatic acknowledgment, captured leads stay organized, real activity appears in a weekly report, and qualifying settled paid subscription periods include released standard website updates requested in plain words. Website lead capture and owner notification do not require the subscription. The subscription is never pre-selected or required, and there is no annual plan. The recurring-billing terms, activation-based trial, cancellation, included capabilities, and limits are set out in the checkout disclosure and the Customer & Service Agreement.

Three documents, each in its own lane.

We keep our legal documents in separate lanes on purpose, so each one stays short and readable.

• These Terms of Service govern your use of the website, the Demo Template, and the general relationship.
• The Customer & Service Agreement is the binding, per-purchase contract for the paid $2,997 Build. It controls scope, payment, refunds, hosting, ownership of the finished site, and disputes for paid work.
• The Privacy Policy governs everything about how we collect, use, and share your data, and describes the categories of service providers we rely on.

We don’t restate the Agreement’s payment, hosting, or detailed ownership clauses here, and we don’t restate the Privacy Policy’s data clauses here. When something belongs to one of those documents, we point you to it instead of duplicating it.

Three things, all reasonable.

1. Be honest at intake. Give us real business information. We use it to write the site. If your business is fictional, a front, or operating under a name you don’t have the legal right to use, we can’t help.
2. Own the domain you want us to point at. You need legal authority over the domain we deploy your site to. We don’t help acquire domains from squatters.
3. Respond when we ask. If we email asking for a missing photo, a clarification, or a DNS change, replying in a reasonable timeframe keeps your build and launch moving. Silence pauses the clock.

You own your stuff. We own ours. Where they meet, you get a license.

(Ownership and the license to the paid, finished Build are governed in detail by the Customer & Service Agreement; this section covers the general rules and the Demo Template.)

• Your content stays yours. Photos you upload, copy you wrote, your brand, all yours. We use it only to build and host your site and as described in the Privacy Policy.
• Your customized Build. The license you receive in the finished Build we deliver is granted under the Customer & Service Agreement. See that document for the full ownership and license terms. We don’t restate the grant here.
• The underlying template is ours. The framework, components, and design system that the customized Build is built on top of remain Concrete Authority’s intellectual property.
• The Demo Template license. We grant you a limited, non-exclusive, non-transferable, revocable license to download and use the Demo Template to build and run a website for your own concrete business. You may modify it for that use. You may not resell, redistribute, repackage, sublicense, rent, lend, or offer it (as-is or modified) as your own template, website product, marketplace item, or agency service. You may not remove or alter any copyright, trademark, or attribution notices. Any third-party assets (stock photos, fonts, icons) included with or referenced by the Demo Template are governed by their own licenses, not by us. We keep every right we don’t expressly grant. We may revoke this license for a material breach of these Terms, with notice and a reasonable opportunity to cure where feasible (matching Termination); revocation means you stop distributing or offering the Demo Template, and does not by itself require you to take down a site you built in good faith for your own concrete business.
• Concrete Authority’s name, logo, and trademarks are owned by us. You don’t get a license to use them by paying for a site or downloading the Demo Template.

The short list of things you can’t use the service for.

You agree not to use Concrete Authority, the website, or the Demo Template to:

• Misrepresent the business you operate, or use a paid Build to front a business materially different from the one described at intake. (The Demo Template’s permitted uses, including the trades it covers, are governed by the license in Ownership & license.)
• Publish content that’s illegal, defamatory, deceptive, or that infringes someone else’s intellectual property.
• Collect homeowner information for purposes you haven’t disclosed.
• Scrape, crawl, or harvest the site by automated means, reverse-engineer our infrastructure, attempt to access another customer’s site, circumvent security, or otherwise probe our systems without authorization.
• Resell hosting, sublease access, or re-skin and resell our template as a service (see the template license in Ownership & license).

We may investigate suspected violations and remove content or restrict access. A material violation is grounds for termination, covered in Termination.

What you send us, who else is involved, and what we don’t promise.

• What you submit. If you send us a testimonial, review, or other material, you confirm you have the rights to it and grant us a non-exclusive, royalty-free, worldwide license to use it to operate and promote the business (for example, displaying a genuine testimonial), excluding any homeowner or end-customer data, which we never display. Any testimonial or review we publish reflects a genuine customer statement; we don’t fabricate or materially alter reviews, and we disclose material connections where they exist. We may decline or remove submissions and are not obligated to monitor them. We don’t claim ownership of what you submit.
• Communications. By giving us your email or phone number, you consent to receive transactional messages about your build (preview links, status, hand-off). If you opted into product updates, you can unsubscribe at any time; opting in is never a condition of downloading the Demo Template. If you gave us a mobile number, you consent to service texts about your build and can reply STOP to opt out.
• Third-party services. The site and our service rely on third parties we don’t control (for example, payment processing, hosting, and DNS). We’re not responsible for their content or practices, and your use of them is governed by their own terms and privacy policies. The categories of service providers we use are described in the Privacy Policy.
• No guaranteed results. Nothing on this site or in our service is a promise of specific business outcomes: rankings, leads, calls, or revenue. Results depend on factors outside our control. Information on the site is general and isn’t legal, financial, or professional advice.

We aim for nearly always. We don’t promise always.

Concrete Authority targets 99.9% monthly uptime for our public website and hosted Demo Template as a goal. We don’t credit downtime that results from third-party DNS providers, registrars, certificate authorities, network outages outside our control, or scheduled maintenance announced in advance. We don’t warrant that the website or Demo Template will be uninterrupted, error-free, or always available.

If a site we host is down because of something we control, email us (for hosted Build customers). We’ll fix it, no ticket needed. Any contractual uptime commitment for a paid Build lives in the Customer & Service Agreement.

The “to the maximum extent permitted by law” section.

We provide the website, the Demo Template, and the service “as is” and “as available,” without warranty of any kind, including implied warranties of merchantability, fitness for a particular purpose, title, and non-infringement, except where applicable law does not allow that. We are not liable for:

• Indirect or consequential damages: lost revenue, lost leads, lost profits, business interruption.
• Damages exceeding what you paid us for the product or service giving rise to the claim in the twelve months preceding it. If you paid us nothing (for example, you only used the Demo Template), our aggregate liability is limited to one hundred U.S. dollars ($100).
• Damages caused by your own changes to the site, your own DNS misconfiguration, or third-party services you connected.

Nothing in these Terms limits liability for fraud, gross negligence, willful misconduct, or anything that can’t be limited under applicable law. For a paid Build, the Customer & Service Agreement sets the liability terms for that engagement and controls if it conflicts with this section.

You can leave. We can ask you to leave. Either way, the lights stay on for a transition.

• You can stop using the site or Demo Template any time. No notice needed.
• We may suspend or terminate your access to the website or free resources for a material breach of these Terms (illegal content, fraud, abuse, or violating Acceptable use), with notice and an opportunity to cure where reasonable.
• Terminating site access does not affect a paying customer’s Build or hosting. Those are governed by the Customer & Service Agreement (including its managed-platform, hosting-wind-down, and cure terms), and ending your use of this website does not end that Agreement.
• What survives. Ownership and license terms (Ownership & license), the submission license (Submissions), disclaimers and liability (Liability & warranties), indemnification (Indemnification), and governing law (Governing law) survive termination.

If your use drags us into someone else’s claim, you cover it.

You agree to indemnify and hold Concrete Authority harmless from third-party claims arising out of your misuse of the website or Demo Template, content you submit, your violation of these Terms, or your infringement of someone else’s rights. We will promptly notify you of any such claim, and we may take over its defense; if we do, we won’t settle in a way that imposes liability or an admission of fault on you without your consent (not to be unreasonably withheld), and you may participate with your own counsel at your expense. This section does not require you to cover claims caused by our own fraud, gross negligence, or willful misconduct.

Which courthouse and which book of rules.

These Terms are governed by the laws of the State of North Carolina, without regard to its conflict-of-laws principles.

Before filing anything, both parties agree to first try to resolve the dispute informally: send written notice to the other side and allow 30 days of good-faith discussion. If that doesn’t resolve it, any dispute that can be brought in court goes to the state and federal courts located in Forsyth County, North Carolina, and both parties consent to that venue.

We do not require binding arbitration. Keeping disputes in informal resolution and then the courts above keeps things simple and consumer-friendly.

If any clause of these Terms is unenforceable, it is severed and the rest still applies.

We update these, and we tell you when we do.

We may update these Terms when the product changes or when we get smarter about how to write them. The version and “Last updated” date at the top of this page always reflect the current set. Material changes (new fees, new restrictions on use) trigger an email to active customers at least 30 days in advance and an updated date here. Continuing to use the service after a change takes effect means you accept the new Terms. We won’t use this section to retroactively change a paying customer’s deal. That’s governed by the Customer & Service Agreement.

The standard clauses, kept short.

• Entire agreement. These Terms and the Privacy Policy are the entire agreement between you and us for use of the website and free resources, and are expressly subject to the Customer & Service Agreement for any paid services. They don’t supersede or wipe out that Agreement.
• Assignment. We may assign these Terms (for example, if the business is sold). You may not assign them without our consent.
• Force majeure. Neither party is liable for delay or failure caused by events beyond reasonable control (outages of upstream providers, natural disasters, acts of government).
• No waiver. If we don’t enforce a provision, that’s not a waiver of it.
• Headings are for convenience only.

Where to reach us, and where legal notices go.

Concrete Authority
Postal address: 210 Harmon Creek Road #1004, Kernersville, NC 27284
Email: support@concreteauthority.dev

This is the inbox where legal notices and the informal-resolution notice in Governing law should be sent. Keep it consistent with the contact details in our Privacy Policy and Customer & Service Agreement.